The Chooda ceremony is much more than just a ritual; it holds deep cultural and emotional significance in Punjabi weddings. Traditionally, the Chooda is meant to be worn for a period ranging from 40 days to a year after the wedding. In earlier times, it was believed that the longer the bride wore her Chooda, the more blessed her married life would be. While the time frame has shortened in modern times, the symbolism remains unchanged.

The red and ivory bangles of the Chooda carry specific meanings. Red symbolises love, passion, and strength – qualities that a bride brings into her new role as a wife. Ivory, on the other hand, represents peace and tranquillity, attributes that help balance and harmonise the marriage. Together, the colours of the Chooda reflect the duality of a successful marriage: passion and peace.

Beyond the symbolism of the bangles themselves, the act of the bride's maternal family gifting her the Chooda is an emotional moment. It signifies the bond between the bride and her maternal relatives, as they send her off with blessings and hopes for a prosperous future. In many ways, this ceremony is a rite of passage, marking the bride’s final moments in her parental home before she embarks on a new journey with her husband and his family.

Traditionally, brides wear vibrant colours like red, orange, or yellow during the Chooda ceremony, which are considered auspicious and signify joy and celebration. Many brides opt for a Salwar Kameez, a comfortable yet elegant outfit that allows for ease during the rituals. The Salwar Kameez is often heavily embroidered with gold thread, adding a touch of grandeur to the ceremony. Some brides also choose to wear a Lehenga or Anarkali, which, though modern, still retains the traditional essence through intricate embroidery, embellishments, and the use of bright, festive colours.

In recent years, brides have also embraced pastel shades for their Chooda ceremony attire, blending modern trends with traditional customs. Light pinks, lavender, and mint greens are becoming popular choices, particularly for daytime ceremonies. While the ritual itself remains deeply traditional, the clothing choices reflect the evolving tastes of the modern bride, who seeks to honour her heritage while expressing her individuality.

The groom, although not directly involved in the Chooda ceremony, often attends this event with family members dressed in a traditional kurta-pajama.