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Contemporary fashion world stakeholders are reinventing old traditions by reviving dying techniques. Likewise, Umay Benaras is a brand modernising ancient fashion traditions and values. The brand is focused on promoting India's rich yet often overshadowed "handloom culture". Working on pure handloom textiles with toppings of creative modern design and intricate hand embroideries, the luxury label has achieved excellence by creating elegant ethnic womenswear that evokes a sense of auspiciousness. Umay Benaras' curated couture collection, including its unique and authentic Silk Sarees, lehengas, and dupattas, is showcased at the all-in-one luxury platform Pernia's Pop-Up Shop.
Umay Benaras' exquisite collection promises inimitable luxury with carefully selected and passionately crafted combinations for you to treasure forever. Maintaining the inherent luxurious nature of silk, every brand creation is unique in design and colour. While wide varieties of silk such as Banarasi Collection, georgette, tissue, Katan, Chiniya, and Kora make luxury bases, the apparel collection itself finds culmination in handloom elements. These include the traditional weaving technique Tanchoi, the Bandhej print, and hand-embroideries such as zari, resham, and booti. Each creation by Umay Benaras transforms from imagination into woven reality, all the while exalting the skilled craftsmanship behind every thread.
Umay Benaras specialises in creating precious pieces by perfectly combining pure silk textiles and authentic Banarasi weaving. Woven using lighter, pure silk threads, all the garments by Umay Benaras are lightweight for easy mobility. You'll always feel supported in the elegant mustard pure Katan Silk Lehenga featuring Kinaari details, handwoven prints, and resham Tanchoi weaving. Another head turner is the gorgeous purple silk Brocade Lehenga set that includes a purple handwoven kali Lehenga in silk brocade base with zari and resham embroidery.
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