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Poonam Bhagat
Along with being a literature buff, Poonam also scoured fashion magazines whenever possible from a very young age. She started illustrating models wearing Dior, Valentino, YSL, Ungaro, etc. when she was only 12 and she still sketches, paints with mixed media, writes anecdotes, travelogues and poems. Poonam also enjoys nature and wandering into the woods. She loves animals and adventure sports get her adrenaline pumping. Mountains inspire her, and so do the seas. She is extremely passionate about traversing uncharted territories and exploring the world!
Birthplace
Kanpur, India
Birthdate
12th November 1960
Educational Qualification
Post Graduate Education In Advertising & Marketing
Founding date/year of the brand
1991
The beginning…
After having toiled for 4 months, getting 70 clothing pieces ready, Poonam displayed her creations at an exhibition in 1991. It was a sell out, and she kept moving forward from there.
Taika by Poonam Bhagat
Taika which means magic in Finnish is known for its use of natural and eco-friendly fabrics with a strong play of colours and masterful applications of embroideries as well as appliqués to create silhouettes that are edgy and contemporary but at the same time, classic and perennial. The label sells from the finest designer boutiques pan India and has made successful international forays into Milan, Rome, Tokyo, London, New York, Johannesburg and West Palm Beach, Florida. It actively participates in Indian Fashion Weeks and Poonam Bhagat has been on the Board of Governors for two consecutive 3-year terms at F.D.C.I.
Highlighted Collections
A slice of Samarkand and A Bite of Bokhara - Inspired by a trip to Uzbekistan. MIRO - Inspired by its namesake, the great Spanish artist. Twilight Gold - Debuted on top of the Eiffel Tower.
Celebrities in Taika by Poonam Bhagat
Sonam Kapoor, Karisma Kapoor, Neha Dhupia, Deepika Padukone and more.
One person living/dead you’d like to dress?
Audrey Hepburn
TAIKA BY POONAM BHAGAT Image Gallery