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Rotna Dutt
Kolkata born and raised, Rotna Dutt began her journey in La Martiniere for Girls before graduating from Calcutta University. Although the term ' artist by birth ' may seem hyperbolic, the designer’s earliest memories were of painting on walls and playing with colours. “Being called an 'artist ' is all I have ever known, like a warm hug and a sense of my true home,” shared the designer. Apart from her dedication to the joy of creation, Rotna Dutt also loves designing interiors and cooking and has gone on many adventures as a solo traveller across the globe.
Birthdate:
28th August 1963
Birthplace:
Kolkata
Founding year of label:
2023
The Beginning…
Despite Rotna Dutt’s immense love for the arts, she pursued a career in the corporate world and set aside her creative endeavours for a future date. She began a decades-long climb up the corporate ladder in Mumbai and the latter part in Kolkata. She worked in large advertising agencies and the Finance and Publishing division before she felt the need to reignite her passion for the arts and pursue it. She founded 'Isadaa' because of her love for fashion and creating designs and motifs.
Label Isadaa
Isadaa, translated as 'This Style,' is created for modern people who not only have the unique characteristics of influence, confidence, and expressiveness but also present their differences and uniqueness. It is designed for those who want to be recognised for their non-conformist attitude to fashion and know that style is the ultimate counterpart of fashion. Designed by Rotna Dutt, Isadaa provides a range of exceptional designs which are exceptionally crafted for contemporary fashionistas. The subtle balance of vibrant colours, delicate hues, fine textures, eye-catching embellishments, attention to detail and distinctive silhouettes, all combine to make the 'Isadaa' collection a style statement.
Celebrities in Isadaa
Radhika Chandhok
Highlighted Collection
Printed Rhapsody All That Glitters
A famous personality you’d like to dress?
Deepika Padukone and Shilpa Shetty
Isadaa By Rotna Dutt Image Gallery